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Facebook Ads Terminologies Guide
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Facebook Ads Terminologies Guide When you setup your Facebook campaign budget, you need to choose between two-four pricing options. CPA is only available if you choose “Website Conversions” as your “Ad result” in the the Ad creator on Facebook.com. CPC (cost-per-click): If you use cost-per-click pricing, you only pay when someone clicks on your Facebook Ad. CPM (cost-per-mille): With cost-per-impression you pay when Facebook shows your ad 1000 times. (Impressions are the number of times your ad is shown to a user on Facebook). CPA (cost-per-action): This allows you to track and optimize how much you spend to get someone to take an action (or convert) on your website after clicking your ad. CPL (cost-per-like): This allows you to track and optimize how much you spend to get someone to “Like” your Facebook Page after clicking your ad. CTR (click through rate) is determined by dividing the number of clicks your ad receives...
Dropshipping for newbie
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Dropshipping for Newbie WHAT IS DROPSHIPPING? Dropshipping is a way of selling goods where the store does not keep the stock in a physical inventory. It is a fulfillment model that allows you to buy products individually from a wholesaler and ship them directly to your customer. Instead of purchasing a large amount of inventory, you simply partner with a drop shipping supplier and list their merchandise for sale. Then, once you receive an order you forward it to the supplier for fulfillment. The supplier will ship the product directly from their warehouse to your customer, and charge you only for the price of the shipped item. WHY SHOULD YOU GO INTO DROPSHIPPING? When you start an e-commerce store, the only time you (the merchant) need to purchase a product is when you have already made a sale and collected payment. The beautiful part is that your supplier ships the product directly. No intensive capital need to maintain inventory, and no wor...